| Category | Sub (×) | Offered | Bid For | Amt (Cr)* |
|---|---|---|---|---|
| NII / HNI (Total) | — | 7,80,000 (41.67%) | — | ₹210.60 Cr |
| Retail Investors | — | 7,80,000 (41.67%) | — | ₹210.60 Cr |
| Total ** | — | 18,72,000 (100.00%) | — | ₹5,054.40 Cr |
| Market Maker * | — | 3,12,000 (16.67%) | — | ₹84.24 Cr |
Incorporated in 2005, Anshu's Clothing Limited is one of the leading fashion house and designer boutiques in Ahmedabad offering Indian ethnic wear, Indian wedding saris, wedding bridal saris, evening wear, party wear and Indian designer wear.
They are operating in Women’s exclusive Ethnic wear , Women’s casual wear and Kids wear segment. They mainly deal in the business of designing, trading, job contract manufacturing, branding and selling of ready-made apparels. Anshu's Kids wear brand "LOLIPOP" is famous across India. "LOLIPOP" Kids wear are exclusively designed for children. They are in process to launch the brand "Kalamkari" in the year 2012 which would target middle class to high class women’s wear.
The brand "Lolipop" is sold through 41 exclusive brand outlets and the "Anshu’s Designer Studio" brand is sold through 16 exclusive brand outlets and "Kalamkari" which is a new launch is being sold through 2 exclusive brand outlet.