Incorporated in March 2008, Mobikwik is a fintech company providing prepaid digital wallets and online payment services.

The company provides a range of payment services, enabling consumers to:

• Pay utility bills, such as mobile recharges, electricity, and credit card bills
• Make purchases at both online and offline merchants, including retail stores and fuel stations
• Transfer money to phone numbers, UPI IDs, or bank accounts
• Check bank balances
• Scan QR codes and make payments using UPI or Rupay credit cards.

The company has created innovative products such as MobiKwik ZIP, ZIP EMI for consumers, and Merchant Cash Advance for merchants through in-house models and strategic partnerships with lending partners. These offerings utilize digital public infrastructure (DPI) such as Aadhaar, E-Nach, Digi-Locker, and NSDL to provide seamless and digital-first experiences for consumers.

As of June 30, 2024, the company has 161.03 million registered users and has enabled 4.26 million merchants to make and accept payments both online and offline.

The product range of the company includes the following

• Online Checkout for E-commerce Merchants: Enables merchants to accept payments through all major modes, including UPI, wallets, cards, and pay-later options.
• Scan and Pay with Kwik QRs: This feature allows retail merchant partners to accept payments via UPI, wallets, cards, and pay-later options using QR codes.
• MobiKwik Vibe (Soundbox): A QR-enabled device that announces payment confirmations for merchants, enhancing the customer experience.
• MobiKwik EDC Machine: A point-of-sale terminal that allows merchants to accept all in-person payment modes, including credit cards, debit cards, and UPI.
• Merchant Cash Advance: A flagship credit product that provides accessible, affordable credit to merchants using the company's payment solutions for their business needs.

MobiKwik ZIP is a flagship product that lets consumers buy now and pay later within 30 days, offering flexibility and easy repayment options.

As of June 30, 2024, the company has 226 permanent employees in its technology function.

As of December 2024, the company had obtained 19 registered trademarks and had applied for 11 trademark applications under the Trade Mark Act of 1999.

Competitive Strengths:

• Empowering Journeys through the Company's legacy of providing a positive and sustainable consumer experience
• Efficient operational management of loan products distributed by them.
• The trust in their brand
• Technology and product first approach to business